A membership designed to fuel creativity and elevate your work with the power of trends.
Learn how to use trends to save time, spark creativity, and create standout work. Trends are about people—their movements, ideas, and attitudes.
Understanding them gives you what you need to design with impact and meaning. This membership is your creative edge—where better trends lead to better designs, and better designs build better businesses for you, your clients, and your customers.
(Value £500 a month)
FOUNDING MEMBER PRICE
ENDS JANUARY 31ST
What's Inside Every Month
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Trend + Design LIVE Session
We make trends easy to understand and relevant to your work. Each month, kick things off with a live session with industry experts Natalie & Louise. Together, we’ll walk you through your monthly design brief, break down key seasonal trends, and show you how to apply them with purpose. Plus, get your questions answered in real-time so you can create with clarity and confidence.
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Trend + Design Toolkit
Each month, you’ll get a trend toolkit with a deep dive into the key quarterly trend and why it matters, a trend mood board, a curated colour palette with usage guidance, and key print and pattern directions. Clear, actionable insights to help you create with confidence.
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Industry Expert Sessions
20-30 minute on-demand power sessions with industry insiders, packed with exclusive insights on the season's most impactful trends and designs. Unlock practical, real-world advice you can apply immediately to elevate your work and stay ahead of the curve.
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Community & Inspiration
Our members Slack group is where inspiration meets community. Connect with like-minded creatives, share your work in a supportive space, and spark new ideas from the world around you. Each month, we’ll drop a fresh dose of design and trend inspiration—giving you the insights and creative fuel to stay ahead. This is your space to learn, grow, and create with confidence.
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need a constant source of inspiration and direction to keep their work fresh, relevant, and commercially successful. Our trend insights and toolkits help you design with confidence, knowing your work is aligned with what’s next—without losing your unique style.
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need to stay ahead of the curve to build brands that resonate. Understanding trends means making smarter creative and business decisions—so your brand feels timely, relevant, and impossible to ignore.
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need to tap into culture to craft messaging and visuals that hit the mark. Knowing what’s driving your audience’s behaviour means you can connect in a way that feels natural, not forced—turning attention into engagement and engagement into loyalty.
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Stay ahead of what’s next. Our membership gives you direct access to expert-led trend insights, helping you spot opportunities, curate stronger selections, and make confident, future-focused buying decisions. Get the inside track on what’s shaping design and consumer demand—so you can bring the right products to market at the right time.
Who is the Better Trends Collective for?
Here’s what you’ll get from the membership.
Clarity in Your Design Process
Use trends intentionally—no more chasing fads. Create work with purpose.
Fresh Inspiration Every Month
Get new insights to fuel your creativity and approach your work with a fresh perspective.
Confidence in Your Choices
Make design decisions that feel right, with the tools and guidance to back you up.
Stronger Client Relationships
Create designs that make your clients stand out and build lasting partnerships.
Know Your Audience
Learn how trends reflect your customers’ needs, so you can design work that truly connects.
Ongoing Support and Growth
Access live sessions, expert feedback, and a supportive community to keep evolving your creative skills.
✺ Frequently asked questions ✺
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Access to monthly trend toolkits, expert-led power sessions, and exclusive community resources to help you design with purpose and stay ahead in your industry.
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Designers, founders, and marketing professionals who want to use trends to create meaningful, standout work that connects with their audience.
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Membership is a monthly subscription, and you can cancel anytime. No long-term commitment—simply cancel before your next payment if you no longer wish to continue.
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Our toolkit includes actionable insights, mood boards, color palettes, and print directions—everything you need to integrate trends into your creative work, while trend reports just give you the facts.
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Once you join, you'll gain access to your membership page, which is your hub for everything you need. You’ll find key dates, links to tools, live chat sessions, expert-led workshops, and exclusive content—all designed to help you make the most of your membership.
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Once you join, you’ll get access to our private Slack group where you can share your work, ask questions, and get inspiration from like-minded creatives.